B2B Sales Training

YOUR TEAM IS NOT LOSING ON PRICE. THEY ARE LOSING BEFORE PRICE ENTERS THE CONVERSATION.

Twenty minutes with a senior consultant. We will tell you what to investigate first, before recommending anything.

Or call +91 88062 88042

9,000+ Salespeople Trained
100+ Companies
15+ Countries
2017 Training Sales Teams Since
Trusted By Teams At

TEAMS WE HAVE TRAINED

Mahindra Axis Bank HRS Process Systems 42Gears ELGi TechnipFMC
The Diagnosis

WHERE COMPLEX B2B DEALS ARE ACTUALLY LOST

A trainer walking a B2B sales team through a live deal discussion
1

Qualification

Opportunities enter the pipeline that were never real, and the forecast inherits them.

2

Entry point

By the time the requirement is formal, someone else shaped it. You are a price on a comparison sheet.

3

Access

Your team knows the person who wants it. Not the person who signs.

4

The business case

A technical advantage that never becomes a number the buyer can act on.

5

Price defence

No shared structure, so the response depends on who is on the call.

On your last three losses, which of those five was it?

WHAT WE WOULD DO

  1. 1

    Diagnose

    About two weeks. Your CRM data, win and loss patterns, interviews with your team and your managers separately. Written findings before anything is designed.

  2. 2

    Build capability

    Selling Excellently™, ten modules, customised to your products, competitors and live opportunities. Two days of core training.

  3. 3

    Reinforce

    Monthly clinics on deals actually in progress, for three to six months, because a new behaviour does not survive a busy quarter unaided.

  4. 4

    Measure

    Baselined before we start. Targets agreed in writing. Reviewed against your own CRM.

WHAT YOU GET

Sales managers working through a deal in pairs at a training table

Your budget aimed at the stage that is actually losing deals.

A team that enters deals earlier and reaches the person who signs.

Proposals that carry a business case, so price is not the only thing left to discuss.

One Result

DEMECH CHEMICAL PRODUCTS, MANUFACTURING

Twelve months: three of training, nine of reinforcement.

78% improved appointment conversion
65% improved closing ratio
56% improved new customer acquisition

Reported across all participants at the close of the engagement, against their position at the start.

Book The Call

TWENTY MINUTES, NOT A SALES PITCH

Twenty minutes with a senior consultant who runs diagnoses, not a sales representative.

You describe what you are seeing. We test whether it looks like a skills, process, manager or target issue. We tell you what we would examine first.

If training is not the right answer, we will say so.

WHAT HAPPENS NEXT

  1. A 20-minute call

    You tell us what you are seeing. We tell you what we would look at first, and whether training is likely to be the answer.

  2. A written diagnosis, in about two weeks

    Your own data, and interviews with your salespeople and managers, separately.

  3. A programme only if you need one

    Built on your deals, with measures and review points agreed in writing before anything starts.

20-Minute Diagnostic Call

START WITH WHAT YOU ARE SEEING

Twenty minutes with a senior consultant who runs diagnoses, not a sales representative.

  • You describe what you are seeing.
  • We tell you what we would investigate first.
  • If training is not the right answer, we will say so.
Or call+91 88062 88042

Book a 20-Minute Diagnostic Call

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B2B training in short

B2B sales training for teams selling complex, multi-stakeholder deals. Most teams are not losing on price: they lose at qualification, entry and access. We find where, fix it on your live deals, and measure the result.